The presence of bank institution, in this case is Community Credit Bank [BPR], is appropriate as an alternative to decrease the dualism of financial economy in Indonesia. As a financial institution having a very important role in against poverty BPR should be able to guarantee its own viability independently. Interaction of BPR and its clients must establish a mutual relathionship financially. …
Di tengah-tengah persaingan di antara bank-bank syariah, dibutuhkan strategi marketing untuk mempertahankan hubungan yang berkelanjutan di antara bank dengan pelanggan. Terungkap dalam penelitian ini bahwa beberapa variabel: atribut produk, kualitas layanan dengan pendekatan Islam mengenai pemasaran, reputasi, kepuasan, komitmen yang efektif, komitmen yang berkelanjutan, dan kesetiaan pelanggan…
The presence of bank institution, in this case is Community Credit Bank [BPR], is appropriate as an alternative to decrease the dualism of financial economy in Indonesia. As a financial institution having a very important role in against poverty BPR should be able to guarantee its own viability independently. Interaction of BPR and its clients must establish a mutual relathionship financially. …