Gaya APA
Foley, J., Kendrick, J. (2006).
Balanced brand : how to balance the stakeholder forces that can make or break your business / John Foley with Julie Kendrick .
San Francisco:
Jossey-Bass.
Gaya MLA
Foley, John., Kendrick, Julie..
"Balanced brand : how to balance the stakeholder forces that can make or break your business / John Foley with Julie Kendrick".
San Francisco:
Jossey-Bass,
2006.
Buku.