Gaya APA
Perreault, W, D., McCarthy, E, J. (2005).
Basic marketing : a global-managerial approach / William D. Perreault, E. Jerome McCarthy (Ed. 5).
New York:
McGraw Hill.
Gaya MLA
Perreault, William, D.., McCarthy, E., Jerome..
"Basic marketing : a global-managerial approach / William D. Perreault, E. Jerome McCarthy".
Ed. 5
New York:
McGraw Hill,
2005.
Buku.